THE AMAZON BESTSELLER CAMPAIGN

In a bestseller campaign, Geoff Affleck assesses an author’s strengths in three areas:

1. The author’s email list and social media following

2. Emails and social media posts by the author’s marketing partners (friends, associates with large online communities)

3. Other publicity (press releases, blog tours, podcasts, local media, etc.)

Many new authors have a small reach with #1 and #2 above so we usually have to rely on paid book promotions that provide a predictable number of orders. That’s where Geoff’s bestseller service comes in.

Included in Geoff Affleck’s bestseller package:

• Recommendations for various paid book promotion services based on the genre

• Submitting applications for the recommended services on behalf of the author

• Ensuring that all bookings are scheduled

• Ensuring that the book listing and price is correct on the promotion date(s)

• Tracking the results including screenshots of the bestseller ranking

• Sales reports

• Guaranteed #1 Amazon bestseller in at least one sub-category for non-fiction

• Guaranteed Top 100 Amazon bestseller in at least one sub-category for fiction

Without the paid book promotions, Geoff can’t assure bestseller status unless the author has a substantial and responsive email list, social following, and supportive marketing partners.